The Package Design Book 2

Posted by Ploi Malakul | January 7th, 2013 Share

The Package Design Book 2

Pentawards is the first and only worldwide competition dedicated to packaging design in all its forms, open to anyone associated with its creation and/or marketing. The Package Design Book 2 (Taschen, ISBN 978-3836529686, $59.99) is an international guide to contemporary packaging design and brings together all the Pentawards winners from 2011 and 2012, containing a selection of over 400 works from 30 countries, providing a vivid demonstration of creativity in every form of packaging.

Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories—beverages, food, body, luxury, and other markets—and no fewer than 44 sub-categories. ❚ Flattr this

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Are You Hungry?

Are You Hungry?

After we have seen this cereal packaging we are hungry right now. The Heartland line of breakfast cereals is a newly conceived experiment by the National Cereal Corporation. The marketing strategy is based on the celebration of breakfast cereal’s all-American roots. Each flavor will be named after a state’s nickname; the pilot being Beehive Honey …

Past Forward By Vincent Fournier

Past Forward By Vincent Fournier

In Past Forward (360 Publishing, ISBN 978-9081935708, $65.70), a limited edition book, photographer Vincent Fournier collects the last years of his work on 5 cycles: Space Project, The Man Machine, Tour Operator, Brasilia and Synthetic Biology. Fournier attempts in his images to create allegories of childhood dreams, where reality blends effortlessly with fiction. "The meaning …

Sustainable Egg Packaging

Sustainable Egg Packaging

Brooklyn-based Emiliy Zirimis, a Senior Communications Design student at Pratt Institute, was assigned to create a sustainable package that is meant to house four duck eggs that come from Cowberry Crossing Farm - a biodymanic farm established in upstate Claverack, New York. "In regard to the farm's logo - I was inspired by the farm's …

Métamorphose Or Sometimes Things Happen Too Fast To See

Métamorphose Or Sometimes Things Happen Too Fast To See

The video work Hermès Métamorphose is a spot in which everything transforms into something new, leading the viewer through a ludic story of surprising scenes. The designers Vallée & Duhamel are melding a variety of analog and digital design techniques into a fantastic arranged space. By mixing these techniques the studio creates a piece of …

Early Color By Saul Leiter

Early Color By Saul Leiter

This monograph entitled Early Color (Steidl, ISBN 978-3865211392, $110) gives the long over-looked artist Saul Leiter a place to shine. Leiter was best known as a painter who exhibited alongside Philip Guston and Willem de Kooning in the 1950's, but his real talent may have been as a photographer. He will forever be known as …

Print Design That Stands Out From The Crowd

Print Design That Stands Out From The Crowd

This series of print design from German-based ADDA Studio highlights the range of services BERG offers as a restaurant. "In order to show the restaurants many services we developed Flyers that can easily stand alone or, combined with the others, add up in form, colour and content referring to the Corporate Design and Interior," explains …

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