Let There Be Light, The Bookman Light!

Posted by Ploi Malakul | September 6th, 2011

The Bookman Light

The design idea of The Bookman Lights ($29) was to use the simplest shape possible and let the colors do the talking. Inspired by the bustling bike life of the European metropolis, the focus is the urban bicyclist, for whom style is as important as function. The Stockholm based company talks about their process: “We began with a block shape and then added the few necessary functional elements; the curved underside, the oversized rubber button and the groove for attaching the elastic cord.”

So here is Bookman Light designed to meet the modern demands of material and energy efficiency, but most importantly to look fabulous on your bike!

Let there be Light! ❚

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About Ploi Malakul

Ploi Malakul has written 585 articles on this blog.

Ploi Malakul is a passionate representative of minimalistic graphic and design. Her origins from the Thai metropolis of Bangkok are reflected in her internationally awarded designs

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