Janie Belcourt’s search and creative engine is a mixture of a cult for playfulness and excess, inventiveness and avant-garde, with an obsession for details. Her work, midway between design, art and architecture, is defined by a sculptural, urban and upscale esthetic and execution. Each piece is conceived with an absolute vision of innovation and exclusivity, and then proudly handmade for ultimate uniqueness. In her quest for excellence in creativity and quality, Janie Belcourt smartly combines ingenuity, audacity and eco-sustainability. Her label, Hö!y Strong Design, offers a variety of contemporary and unique counter/bar, tables and chairs.
Heavily inspired by kids games »La Bête« (The Beast) Collection and its suite masters the art of ambivalence and is cleverly thumbing its nose at conventionality. Each piece features unusual silhouettes with eccentric curves; mathematical and industrial structures add chic and aplomb to this unruly approach; steel structures award moderation to the colourful recycled skateboards.
“Never give the expected and always be a precursor. Have a strong personality and always push the limits back. Play, always.” by Janie Belcourt. ❚